Data visualisation style guide
At TASO, we believed in the value in telling stories with data. Presenting data in a compelling way – with easy-to-read charts and graphs – is crucial to increasing engagement with data analysis.
We have therefore developed this guide: the TASO data visualisation style guide. It is a tool for those who see the storytelling potential in data, offering guidance to enhance the impact of your information.
In developing the guide, we have drawn extensively on existing data visualisation work, notably the key principles outlined by Jonathan Schwabish. Our focus was on distilling and accentuating elements from various sources, including Schwabish’s insights, that we thought would be most beneficial for TASO and the wider sector.
This guide is a curated synthesis of existing data visualisation work, offering tailored and impactful guidance for our specific context.